Warnaby, Gary G.: search on Z-Library

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1

The standardization-localization dilemma of brand communications for luxury fashion retailers' internationalization into China

Liu, Sindy, Perry, Patsy, Moore, Christopher, Warnaby, Gary

Journal:

Journal of Business Research

Year:

2015

Language:

english

File:

PDF, 334 KB

english, 2015

2

Outdoor advertising in urban context: spatiality, temporality and individuality

Koeck, Richard, Warnaby, Gary

Journal:

Journal of Marketing Management

Year:

2014

Language:

english

File:

PDF, 451 KB

english, 2014

3

What’s in a name? Place branding and toponymic commodification

Medway, Dominic, Warnaby, Gary

Journal:

Environment and Planning A

Year:

2014

Language:

english

File:

PDF, 216 KB

english, 2014

4

Rethinking Place Branding || Rethinking Place Branding and Place Making Through Creative and Cultural Quarters

Kavaratzis, Mihalis, Warnaby, Gary, Ashworth, Gregory J.

Year:

2015

Language:

english

File:

PDF, 787 KB

english, 2015

5

Communications strategy? Strategy communication? Integrating different perspectives

Moss, Danny, Warnaby, Gary

Journal:

Journal of Marketing Communications

Year:

1998

Language:

english

File:

PDF, 174 KB

english, 1998

6

[SpringerBriefs in Business] Pop-up Retailing ||

Warnaby, Gary, Shi, Charlotte

Year:

2018

Language:

english

File:

PDF, 2.64 MB

english, 2018

7

Rethinking Place Branding || Rethinking the Roles of Culture in Place Branding

Kavaratzis, Mihalis, Warnaby, Gary, Ashworth, Gregory J.

Year:

2015

Language:

english

File:

PDF, 151 KB

english, 2015

8

Pop-up retailing: Integrating objectives and activity stereotypes

Warnaby, Gary, Kharakhorkina, Varvara, Shi, Charlotte, Corniani, Margherita

Journal:

Journal of Global Fashion Marketing

Year:

2015

Language:

english

File:

PDF, 595 KB

english, 2015

9

Mutualism as market practice: An examination of market performativity in the context of anarchism and its implications for post-capitalist politics

Lloveras, Javier, Warnaby, Gary, Quinn, Lee

Journal:

Marketing Theory

Year:

2019

Language:

english

File:

PDF, 245 KB

english, 2019

10

Tactical publicity or strategic relationship management? An exploratory investigation of the role of public relations in the UK retail sector

Moss, Danny, Warnaby, Gary, Thame, Louise

Journal:

European Journal of Marketing

Year:

1996

Language:

english

File:

PDF, 79 KB

english, 1996

11

Of time and the city: curating urban fragments for the purposes of place marketing

Journal:

Journal of Place Management and Development

Year:

2019

Language:

english

File:

PDF, 585 KB

english, 2019

12

Marketplace icons: shopping malls

Warnaby, Gary, Medway, Dominic

Journal:

Consumption Markets & Culture

Year:

2016

Language:

english

File:

PDF, 760 KB

english, 2016

13

Market orientation and performance in small independent retailers in the UK

Megicks, Phil, Warnaby, Gary

Journal:

The International Review of Retail Distribution and Consumer Research

Year:

2008

Language:

english

File:

PDF, 167 KB

english, 2008

14

Consumers' emotional responses to the Christmas TV advertising of four retail brands

Cartwright, Joanna, McCormick, Helen, Warnaby, Gary

Journal:

Journal of Retailing and Consumer Services

Year:

2016

Language:

english

File:

PDF, 813 KB

english, 2016

15

The importance of context in understanding football fansâ reactions to corporate stadia naming rights sponsorships

Gillooly, Leah, Medway, Dominic, Warnaby, Gary, Grimes, Tony

Journal:

European Journal of Marketing

Year:

2020

File:

PDF, 234 KB

2020

16

Commentary: Cities as service factories? Using the servuction system for marketing cities as shopping destinations

Warnaby, Gary, Davies, Barry J.

Journal:

International Journal of Retail & Distribution Management

Year:

1997

Language:

english

File:

PDF, 41 KB

english, 1997

17

Digital Chorographies: conceptualising experiential representation and marketing of urban/architectural geographies

Koeck, Richard, Warnaby, Gary

Journal:

Architectural Research Quarterly

Year:

2015

Language:

english

File:

PDF, 1.36 MB

english, 2015

18

Rethinking Place Branding || The Need to Rethink Place Branding

Kavaratzis, Mihalis, Warnaby, Gary, Ashworth, Gregory J.

Year:

2015

Language:

english

File:

PDF, 112 KB

english, 2015

19

Thinking locally, acting locally? Conscious consumers and farmers’ markets

McEachern, Morven G., Warnaby, Gary, Carrigan, Marylyn, Szmigin, Isabelle

Journal:

Journal of Marketing Management

Year:

2010

Language:

english

File:

PDF, 190 KB

english, 2010

20

Rethinking Place Branding || Rethinking the Measurement of Place Brands

Kavaratzis, Mihalis, Warnaby, Gary, Ashworth, Gregory J.

Year:

2015

Language:

english

File:

PDF, 276 KB

english, 2015

21

[SpringerBriefs in Business] Pop-up Retailing || A Critical Perspective on the Pop-up Concept

Warnaby, Gary, Shi, Charlotte

Year:

2018

Language:

english

File:

PDF, 88 KB

english, 2018

22

Town centre management schemes in the UK: marketing and performance indicators

Sophie Hogg, Dominic Medway, Gary Warnaby

Journal:

International Journal of Nonprofit and Voluntary Sector Marketing

Year:

2004

Language:

english

File:

PDF, 182 KB

english, 2004

23

Urban design and tenant variety influences on consumers' emotions and approach behavior

De Nisco, Alessandro, Warnaby, Gary

Journal:

Journal of Business Research

Year:

2014

Language:

english

File:

PDF, 504 KB

english, 2014

24

Rethinking Place Branding || Rethinking Place Brand Communication: From Product-Oriented Monologue to Consumer-Engaging Dialogue

Kavaratzis, Mihalis, Warnaby, Gary, Ashworth, Gregory J.

Year:

2015

Language:

english

File:

PDF, 327 KB

english, 2015

25

Public Relations Practitioner Role Enactment at the Senior Management Level Within U.K. Companies

Moss, Danny, Warnaby, Gary, Newman, Andrew J.

Journal:

Journal of Public Relations Research

Year:

2000

Language:

english

File:

PDF, 121 KB

english, 2000

26

Are Books Different? The Impact of Price on Retail Market Development

Warnaby, Gary, Upton, Joanne

Journal:

International Journal of Retail & Distribution Management

Year:

1994

Language:

english

File:

PDF, 39 KB

english, 1994

27

Demarketing places: Rationales and strategies

Medway, Dominic, Warnaby, Gary, Dharni, Sheetal

Journal:

Journal of Marketing Management

Year:

2010

Language:

english

File:

PDF, 285 KB

english, 2010

28

Individual customers' use and integration of resources: Empirical findings and organizational implications in the context of value co-creation

Steve Baron, Gary Warnaby

Journal:

Industrial Marketing Management

Year:

2011

Language:

english

File:

PDF, 241 KB

english, 2011

29

Exploring the relationship between consumer knowledge and purchase behaviour of value-based labels

Morven G. McEachern, Gary Warnaby

Journal:

International Journal of Consumer Studies

Year:

2008

Language:

english

File:

PDF, 225 KB

english, 2008

30

Business improvement districts in the UK: a review and synthesis

Grail, Julie, Mitton, Catherine, Ntounis, Nikos, Parker, Cathy, Quin, Simon, Steadman, Chloe, Warnaby, Gary, Cotterill, Emily, Smith, Diane

Journal:

Journal of Place Management and Development

Year:

2019

File:

PDF, 583 KB

2019

31

Rethinking Place Branding ||

Kavaratzis, Mihalis, Warnaby, Gary, Ashworth, Gregory J.

Year:

2015

Language:

english

File:

PDF, 5.17 MB

english, 2015

32

Augmenting reality: fusing consumers' experiences and interactions with immersive technologies in physical retail settings

Bonetti, Francesca, Pantano, Eleonora, Warnaby, Gary, Quinn, Lee

Journal:

International Journal of Technology Marketing

Year:

2019

File:

PDF, 1.00 MB

2019

33

Marketing communications in planned shopping centres: evidence from the UK

Warnaby, Gary, Bennison, David, Davies, Barry J.

Journal:

International Journal of Retail & Distribution Management

Year:

2005

Language:

english

File:

PDF, 215 KB

english, 2005

34

Understanding stakeholder interactions in urban partnerships

Le Feuvre, Meryl, Medway, Dominic, Warnaby, Gary, Ward, Kevin, Goatman, Anna

Journal:

Year:

2016

Language:

english

File:

PDF, 1.52 MB

english, 2016

35

Why place marketers should understand cartography: future avenues for research

Journal:

Journal of Place Management and Development

Year:

2008

Language:

english

File:

PDF, 187 KB

english, 2008

36

How brand interaction in pop-up shops influences consumers’ perceptions of luxury fashion retailers.

Taube, Julia, Warnaby, Gary

Journal:

Journal of Fashion Marketing and Management

Year:

2017

Language:

english

File:

PDF, 474 KB

english, 2017

37

Telling the story of a street: micro-retail change in Manchester from the 1960s

Warnaby, Gary, Medway, Dominic

Journal:

History of Retailing and Consumption

Year:

2017

Language:

english

File:

PDF, 757 KB

english, 2017

38

Pop-up retailing objectives and activities: A retrospective commentary

Warnaby, Gary, Shi, Charlotte

Journal:

Journal of Global Fashion Marketing

Year:

2019

Language:

english

File:

PDF, 1.24 MB

english, 2019

39

Synchronising retail and space: using urban squares for competitive place differentiation

Journal:

Consumption Markets & Culture

Year:

2013

Language:

english

File:

PDF, 819 KB

english, 2013

40

Non‐place marketing: transport hubs as gateways, flagships and symbols?

Journal:

Journal of Place Management and Development

Year:

2009

Language:

english

File:

PDF, 71 KB

english, 2009

41

Storehouse

Journal:

International Journal of Retail & Distribution Management

Year:

1993

Language:

english

File:

PDF, 520 KB

english, 1993

42

Co-creation and co-design in pop-up stores: The intersection of marketing and design research?

Overdiek, Anja, Warnaby, Gary

Journal:

Creativity and Innovation Management

Year:

2020

File:

PDF, 7.09 MB

2020

43

Reasons for retailers’ involvement in town centre management

Medway, Dominic, Warnaby, Gary, Bennison, David, Alexander, Andrew

Journal:

International Journal of Retail & Distribution Management

Year:

2000

Language:

english

File:

PDF, 322 KB

english, 2000

44

Marketing UK cities as shopping destinations: problems and prospects

Journal:

Journal of Retailing and Consumer Services

Year:

1998

Language:

english

File:

PDF, 442 KB

english, 1998

45

The role of quarters in large city centres: a Mancunian case study

Reynolds, Jonathan, Bennison, David, Warnaby, Gary, Medway, Dominic

Journal:

International Journal of Retail & Distribution Management

Year:

2007

Language:

english

File:

PDF, 189 KB

english, 2007

46

Marketing at the public/private sector interface; town centre management schemes in the south of England

Barry Stubbs, Gary Warnaby, Dominic Medway

Journal:

Year:

2002

Language:

english

File:

PDF, 135 KB

english, 2002

47

Alternative perspectives on marketing and the place brand

de Chernatony, Leslie, Medway, Dominic, Warnaby, Gary

Journal:

European Journal of Marketing

Year:

2008

Language:

english

File:

PDF, 120 KB

english, 2008

48

A kaleidoscopic view of the territorialized consumption of place

Cheetham, Fiona, McEachern, Morven G., Warnaby, Gary

Journal:

Marketing Theory

Year:

2018

Language:

english

File:

PDF, 606 KB

english, 2018

49

Retailers’ financial support for town centre management

Medway, Dominic, Alexander, Andrew, Bennison, David, Warnaby, Gary

Journal:

International Journal of Retail & Distribution Management

Year:

1999

Language:

english

File:

PDF, 408 KB

english, 1999

50

Shopping in downtown

De Nisco, Alessandro, Warnaby, Gary

Journal:

International Journal of Retail & Distribution Management

Year:

2013

Language:

english

File:

PDF, 261 KB

english, 2013

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